Women in Tech SEO

The community for Women in Tech SEO (and beyond)

Thriving in marketing and tech may not feel easy.
But, it can be with Women in Tech SEO.
Join the WTS community — it’s free!

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Welcome 👋

Be part of the most engaged community in SEO & marketing

Whether you’re just starting out or you’re an industry expert, working solo, in-house, or running a business, there’s room for you in the WTS community.

Join WTSFest, and lead the conversation

Join us in London, Berlin, Philadelphia, Portland and Melbourne for our marketing and tech conference.

Amplify voices. Drive industry change. Build your network.

Empowering YOU, changing the industry

Our global community is on a mission to drive change in the SEO and marketing industries.

Our values are

✔️ To be kind

✔️ To be helpful

✔️ To be respectful

✔️ To be a safe and judgement-free community

Discover The WTS Way

Latest News, Articles, & Interviews

How to Package & Price AI Search Services | WTS

How to Package & Price AI Search Services | WTS

Learn how to package and price AI search services, connect visibility work to business value and move clients from audits to retainers.

WTS Team - Team

October 2026

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Branded Women in Tech SEO Knowledge title card on a pale pink background with colourful abstract shapes. It shows a circular headshot of Laura Smith, a smiling woman with long auburn hair and glasses. Text reads “Developing a Distinctive e-commerce Brand: Using Contexts in AI Search,” followed by “Laura Smith” and “Head of Client Strategy, ICS-digital.” The Women in Tech SEO logo appears at the top left, an “Advance” category tag at the top right, and the ICS-digital logo at the bottom left.

Distinctive E-commerce Brands in AI Search

Laura Smith explains how e-commerce brands can close the human-machine memory gap by linking distinctive assets to customer contexts in AI search.

Laura Smith - Head of Client Strategy, ICS-digital

October 2026

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Why Curiosity Beats a 5-Year Career Plan | Women in Tech SEO

Why Curiosity Beats a 5-Year Career Plan

Following your passion can mean settling for less pay and longer hours. Here's why curiosity — not passion — is the better compass for an unpredictable career.

Heather Hamilton - Founder/Principal, Well Optimized SEO

October 2026

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Upcoming WTSFest Conferences

WTSFest Philadelphia 2026 | Women in Tech SEO

WTSFest Philadelphia 2026

🗓️ Thursday, October 1st 2026 | 📍 Rittenhouse | WTSFest Philadelphia returns for a day of learning, connection, and community

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Women in Tech SEO Festival London 2027 graphic featuring headshots of 17 speakers, with the event date March 19, 2027, and WTSFest branding.

WTSFest London 2027

🗓️ Friday, March 19th 2027 | 📍 Barbican Centre | 🎟️ Standard tickets are now £599

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WTSFest Video Hub 2026 | Women in Tech SEO

WTSFest Video Hub 2026

🗓️ On-demand | 🎥 Recording | 🎟️ $99

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Meaningful community marketing

Say hello to a partnership unlike any other.

WTS is a community of some of the most knowledgeable and passionate SEOs and marketers around the world.

As a WTSPartner, you get to stand with our community as you amplify your brand.