#WTSFest Philadelphia is back September 19th, 2024 - Get your tickets.

WTSFest USA 2024

September 19th 2024

The Women in Tech SEO Festival is back in Philadelphia

A full day conference - 10 brilliant talks by 10 brilliant speakers.

✔️ Analyse
✔️ Advance
✔️ Innovate
✔️ Empower

The details

Date & Time

Thursday, September 19th 2024

8:00 - 17:00 (EST) followed by networking drinks


Location

Convene CityView, 30 S 17th St, Philadelphia, PA 19103


Full access tickets include

Access to the full-day conference in Philadelphia, catering throughout the day and networking drinks


NB

As with all our events and community initiatives, this event is open to women and people of marginalised genders. Recording tickets can be purchased by all.

Buy your tickets

Become a Sponsor

We use our sponsorship fee to pay for our venue, suppliers, photographer, videographer, and logistics fees, and most importantly, we pay our speakers a speaker fee (as all conferences should!)

Analyse

Bianca Anderson

Manager, Organic Growth, hims & hers

From Guidelines to Growth: Unleashing the Potential of E-E-A-T

Join Bianca as she takes the stage to discuss creating an EEAT Playbook in this new era of search. She'll be diving into the practical application of Google's official Search Quality Rater Guidelines, revealing actionable CTAs that can elevate your team's strategy, and showcasing real case studies.

Jamie D'Alessandro

Sr. SEO Specialist, Amsive

Crafting a Winning Formula for E-commerce Triumph

This is a talk about all things holiday! We’ll talk about how holiday efforts aren’t specific to SEO – they are a multi-channel effort for success. You’ll walk away with practical tips, frameworks and a new way to approach the most stressful time of year.

Krystal Taing

VP, Solutions, Uberall

Localizing Success: Creating a Digital Customer Journey That Drives Sales

This talk will focus on localizing the customer experience; exploring innovative strategies to tailor customer journeys to local contexts, using data-driven case studies. We'll cover techniques for identifying unique local needs and preferences, and how to adapt digital strategies to enhance engagement and conversion rates.

Advance

Kavi Kardos

Director, SEO, Uproer

In/credible: AI & Our Appetite for Truth

In this talk, Kavi will offer a broad overview of the evolution of internet discourse and how it’s led to our modern approach to the truth. She’ll explore how AI decreases our appetite for objectivity, and the responsibilities that we share as shapers of the internet to apply pressure to search engines to adopt best practices.

Purna Virji

Principal Consultant, Content Solutions, LinkedIn

Make Inclusion the Default: Tips to Make Your Content Inclusive

Inclusion needs to be a default consideration in your content marketing campaigns. But that doesn't mean we let the Fear of Messing Up (aka FOMU) hold us back. In this talk, Purna will share tactics and strategies on how to make your content more inclusive, with a focus on accessibility and language.

Innovate

Celeste Gonzalez

SEO Strategist, RicketyRoo

SEO Testing Framework: Set Up Your SEO Test for Success

This talk will guide you through the process of developing ideas for your SEO tests, covering proposal preparation, progress monitoring, and result reporting. It will uncover insights into generating valuable test ideas and documenting results for analysis.

Navah Hopkins

Evangelist, Optmyzr

PPC + SEO: How to Harness Changes to Enable Integrated Marketing

This talk will share three core actionable ways PPCs and SEOs can empower each other to better results, through PMax replacing Dynamic Search Ads, UTMs responsibility audit, and getting ready for a paid social first world.

Sam Torres

Chief Digital Officer, Gray Dot Co

This is BigQuery: Unlocking Limitless Data in the Age of Looker

In this talk, Sam will work to demystify BigQuery and help marketers learn how to navigate the tool to make their data better and their reporting more performant. Attendees will feel ready to take on BigQuery and getting more out of their data across GA4 and GSC.

Empower

Natasha Burtenshaw-deVries

Director, Organic Growth, Flywheel Digital

Let's Train Our Way to a Better SEO Industry

Natasha will share her experience of diving head-first into the world of training SEOs and the challenges she's encountered along the way. Attendees will gain an understanding of these challenges and implications for our industry, be inspired to contribute to the growth of our industry through training and learn practical tips and exercises for doing so.

Heather Hamilton

Senior SEO Specialist, Archer Education

Unleashing Your Authentic Self to Skyrocket Your Career

In this session, we will uncover your unique superpower and how to unleash it in the professional world, how to reframe thinking around executive presence and confidence, and tips to improve self-confidence and impact the energy and culture in spaces.

Emcee

Hannah Smith

Founder, Worderist

Our Host for the Day!

Hannah offers creative content consultancy, training & support to help develop teams, improve processes and deliver results. Her work for clients has won multiple awards, & she’s spoken at numerous conferences including MozCon, SMX, SearchLove, & BrightonSEO.

View Agenda

Headline Sponsor

After Party Sponsor

Recording Sponsor

Wellbeing Sponsor

Session Sponsors

Scholarship Sponsors

Buy your tickets

FAQ

Speakers, Attendees & Agenda

Who can attend the event?

Where is the event taking place?

When will the event take place?

What are the timings of the event?

Will I be able to ask the speakers questions?

Will I be able to network with other attendees?

Can I connect with attendees before the event?

Location, Timings & Facilities

Will food and refreshments be provided?

Who is organising WTSFest?

I attended WTSFest before in Philadelphia; will this feel the same?

I have specific accessibility needs that I'd like catered for; who do I ask?

I have a question that’s not listed here, how do I get in touch?

Ticket Types & Code of Conduct

Is there a code of conduct?

What does a ticket include?

What does a Recording ticket include?

Will the recordings include captions?

Are you giving away scholarship tickets?

How does the 'Buy a Scholarship Ticket' option work?

How will I receive my ticket?

Can I pay directly by invoice?

Sponsors & Suppliers

Can I sponsor the event?

What does the sponsorship fee go to?