LAST DAY to save £200 on WTSFest London 💙 £399 until midnight, £599 after
LAST DAY to save £200 on WTSFest London 💙 £399 until midnight, £599 after
New
Figuring out Your Next Career Move
[AMA Recap] Learn how to navigate today’s job market, position your experience, ace applications and interviews, negotiate promotions, and make confident career decisions with advice from hiring experts.
WTS Team - Team
September 2026
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How Brand Signals Impact Organic Search and AI Visibility
Brand signals are no longer just a marketing concern. Learn how branded searches, online mentions, sentiment, and entity recognition influence both organic rankings and AI visibility, plus practical steps to strengthen your brand’s presence across search engines and AI-powered discovery platforms.
Despina Gavoyannis - Senior SEO, Ahrefs
June 2026
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How to Translate SEO KPIs into Business Impact
Learn how to connect SEO KPIs to real business outcomes by translating rankings, traffic, and conversions into revenue impact, growth opportunities and ROI that leadership teams actually care about.
Alyssa Corso - SEO Consultant
May 2026
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Improving AI Visibility for Local Businesses Through Sponsorships
Learn how local sponsorships can strengthen AI trust signals, improve local search visibility, and help businesses appear more often in AI-generated answers through meaningful community partnerships.
Ellen Sartin - Client Success & Growth Manager, ZipSprout
May 2026
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Agency, In-House, or Freelance? How to Choose the Right SEO Career for You
Explore the benefits, challenges, and career progression opportunities of agency, in-house, and freelance SEO to find the right path for you.
Kelly Stanze - Senior Discoverability Manager, Native Digital
May 2026
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From Ranking to Recognition: Building Topic Entities for AI Visibility
Learn how topic entity building helps AI systems understand, retrieve, and recommend your brand through stronger semantic structure and content relationships.
Aimee Jurenka - SEO Strategist
May 2026
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How Story-Led Content Wins Visibility in the AI-First Search Landscape
Explore how story-led content improves AI search visibility by enhancing clarity, context, and trust - helping your content get cited, summarised, and discovered.
Chioma Anunobi - SEO & Content for MarTech Brands
May 2026
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Trust Is The Future of Search
Trust is the future of search & community is how you earn it. What trust leaps are, why visibility follows trust, and how brands build trust networks that outlast any algorithm update.
Erin Simmons (they/them) - Managing Director, The WTS Community
May 2026
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The New Customer Journey: Setting Up AI Prompt Tracking for AI Search Visibility
Learn how to track AI search visibility using prompt strategies, uncover content gaps, and measure where your brand is recommended by AI.
Shannon Vize - Sr. Content Marketing Manager and Team Lead, Conductor
April 2026
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Is Omnichannel Back? Why SEO Needs to Act as the Glue in the Age of AI
This article explores why SEO must act as the glue in an AI-driven search landscape, aligning channels, data, and messaging for true omnichannel success.
Katie Mishner - SEO Manager
April 2026
Learn moreInstead of our usual 10 speakers, we'll be inviting 15 brilliant experts to join us on stage this time!
We received so many amazing pitches this year & we can't wait for you to see them take the stage.
We'll be sharing our speaker agenda on October 5th - that's also when early bird tickets close (£399 now → £599)
If you've been thinking about joining us in London - now is the time to save £200!
See you at the Barbican on Friday, March 19th 2027!
