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Knowledge Hub

Using ARIMA, Prophet, and Causal Impact to Prove SEO Success

In this article, we will look at three tools – ARIMA (AutoRegressive Integrated Moving Average), Facebook's Prophet, and Causal Impact - and demonstrate how they can be leveraged to analyze SEO data effectively.

Jess Peck - Data Scientist, Weedmaps

May 2024

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Dealing with Duplicate Content: Canonicalization in Detail

Dealing with Duplicate Content: Canonicalization in Detail

Ebere Jonathan - Freelance Technical SEO Specialist

August 2023

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SEO to MVP – Thriving in your role in just 90 days

As SEOs, we’re great at building roadmaps for technical fixes or content releases, but not always so practised at writing them for our careers. A 90-day career roadmap can help you to identify what you can do in a short time-period to set yourself up for future success.

Helen Pollitt - Head of SEO, Car & Classic

August 2023

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